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Get the understanding, theory, and principles behind good-looking design.
Design principles are agreed-up rules and observations that dictate how audiences react to design. These principles are vital in optimising designs, utilising space, and engaging audiences. From basic design elements to academic theories and principles that evoke audience response – learn about them here.
With our ultimate guide, you can learn about:
- Basic design elements and simple design principles
- The definition and rules behind brainstorming
- Dieter Rams’ 10 Commandments for Good Design
- Gestalt Principles
- Colour Wheels and Colour Theory
- Typography and Fonts
- Utilising visual hierarchy to guide audiences through content