Yes, you should.

But I’m not encouraging unnecessary slide transitions that fade in and out in the shape of a star (you all know what I’m talking about). Tasteful and practical motion animation can help accentuate data or develop a sense of movement in your presentations. Creating a moving scene in your PowerPoint slides isn’t as difficult or time-consuming as it appears. 

Motion animation engages your audience because 90% of information transmitted to the brain is visual.

Motion animation isn’t about making your images shake or twist. It isn’t just about having text fly-in and disappear. It’s about the making thoughtful decisions about when and how to incorporate particular animations into your presentation. Motion animation is a growing trend because of the new methods of communication that the digital age has provided everyone.

 Here are three essential reasons why you need motion animations in your PowerPoint presentations.

It Creates Ambience

Motion animations can be used to explain and show the story behind your presentation. The animation in the presentation becomes a part of the journey or process you’re demonstrating. With a PowerPoint presentation, you don’t have to just tell your audience, but you can show them through motion animation.

It Keeps Your Presentation Interesting

Your audiences are more likely to notice moving objects than static ones. Using motion animations can help maintain the attention of your audience and you can use it to reveal information at the right time. Displaying critical data can be more impactful if shown or highlighted to your audience in a more memorable way.

We’re Used to Moving Images

By 2019, video content will count for 80% of all consumer internet traffic. Audiences are getting more accustomed to motion animation and video through our mobile devices. This means that PowerPoint presentations need to meet this trend because it reflects the reality of how we’re receiving information and the way we’ve grown to communicate in the digital age.

So, What Does Motion Animation Mean for Your Presentations?

Many people think of PowerPoint as slides that you click through. But by incorporating motion animation, you create a presentation that your audience can enjoy and find value in.

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Want to learn more about how to stretch the creative limits of PowerPoint?

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